Advertise with NPN
Our membership base consists of 6,400 families, businesses, schools and non-profits. Member demographic ranges from expectant parents to parents whose children generally range in age from birth to 6 years and reside in the Chicagoland area. Outlined below are several effective opportunities to help spread the word about your business with NPN.
Interested in advertising? Please email us the following info - we look forward to hearing from you!
- Organization name and brief description
- Contact name, email and/or phone
- Your advertising interests and/or questions
General notes about pricing:
- NPN Business, School and Non-profit members are eligible to receive a 15% Proud Member discount on most advertising opportunities*.
- NPN Non-Profit members with a valid non-profit tax i.d. # receive 20% off all advertising pricing*.
- NPN Partner Members who sign up for one year, or three issues of Parent to Parent quarterly newsletter will receive an additional 5% discount**.
* Advertiser must promote NPN via social media outlets and/or web site to receive discount. ** Discount applies only to the purchase of three issues of Parent to Parent.
PARENT TO PARENT NEWSLETTER (NEW read below!!)
Our Parent to Parent quarterly newsletter is distributed to all NPN members, at NPN events including the popular Expectant Parent Series and Parent University, Chicagoland Pediatric doctor and OB offices, and from members to non-members through the kindness of giving.
NEW! NPN is pleased to introduce a brand new format of Parent to Parent newsletter. Changes are as follows:
- Expanded issues of at least 28 pages (normally 24).
- Three issues yearly
- Multiple themed sections like: Child care, school, caring for our children and families, learning, experiences, fun activities, and more
- New ad size! Reserve your 1/8-page Parent Perk Discount print ad. Limit (4) ads per issue
2013 Release Dates & Deadlines:
- Issue 1 (spring/summer): RELEASED
- Issue 2 (fall): Release date 9/1/13 | Deadline: 7/8/13 SOLD OUT
2014 Relese Dates & Deadlines:
- Issue 1 (winter): Release date 1/15/14 | Deadline: 11/4/13
- Issue 2 (spring/summer): Release date 4/15/14 | Deadline: 2/3/14
- Issue 3 (fall): Release date 9/1/14 | Deadline: 7/7/14
WEB BANNER SPACE IN MONTHLY FAMILY CONNECTIONS E-MAIL BLAST
NPN is currently accepting (one) banner advertisement for our first of the month Family Connections e-mail blast. This blast goes to ALL e-mail addresses that NPN currently has on file (approximately 20,000+) and is typically scheduled for the first business day of each month. Submit your 468 pixel wide X 60 pixel high .JPG web banner.
PARENT PERKS DISCOUNT WEEKLY E-MAIL BLAST
NPN offers a way for Business Members to post an exclusive coupon or discount through the Parent Perks page. Highlight your business to NPN family members by passing forward a special discount (minimum 15% off the retail price) with an email blast to NPN's 7,500+ member email addresses. Chose to purchase the single dedicated Parent Perk email blast, a shared Parent Perk email blast, or simply post a web banner ad that will link to your business' web site.
Parent Perks Email Blast (email firstname.lastname@example.org to reserve your Shared or Dedicated Perk Email):
- E-mail blasts occur on Tuesdays only
- Shared Perk email blasts are themed
- There is no theme requirement for dedicated e-mail blasts
- All Parent Perk Email Blasts are also promoted via Social Media outlets, a public NPN blog post, and a NPN Discussion Forum post
Shared Parent Perk Dates & Themes:
- 6/18/13: Birthday Parties & Indoor Play
- 6/25/13: Expecting & New Parents (SOLD OUT)
- 7/16/13: Baby & Tot Gear
- 7/23/13: Expecting & new Parents (ADDED DATE!)
- 8/27/13: Good Eats (& getting ready for football season)
- 9/10/13: All Things Academic
- 9/24/13: Expecting & New Parents
PRESCHOOL & ELEMENTARY SCHOOL eDIRECTORY
NPN offers members the chance the stay current with prospective school choice with our quarterly update of the Preschool & Elementary School eDirectory. Help your schools stand out by purchasing a web banner ad in this eDirectory - NPN accepts a maximum of 10 ads. Ad spots are secured twice a year for a six-month run.
Ad submission deadlines:
- NPN's fall 2013 / winter 2014 six-month run (September 1, 2013 - February 28, 2014). Deadline to reserve and submit your ad is August 1, 2013.
2013 SCHOOL FAIR COLOR BROCHURE
NPN hosts an extensive annual city-wide school fair each fall (October 19, 2013). A school fair program brochure is distributed to every family who attends (approx. 1,000 people) which lists the fair exhibitors.
Ad submission deadline:
- September 4, 2013 (limited advertising to 2 pages total)
WEB BANNER ADS
Help your business stand out by placing a web banner ad on NPN's dynamic web site. Ad placement pages include: Homepage, Login Page, School Pages (NEW), Blog pages, Welcome pages & NPN's resourceful Discussion Forum. NPN's Discussion Forum receives approximately 600,000 page views/mo. Advertisers can choose what percentage of these page views to own, as well as the duration that the web banner will run. Packages are available for any budget.
Now accepting reservations for May 2013 and forward.