The little card that can keep your kids safe

Written by: Dev Gowda

Got some great gifts for the kids over the holidays? Super! You’ll want to register the products purchased for your children. Here are some fast facts about product registration:

  • Durable products must include a registration card; it is the only way a manufacturer can contact you directly in the event of a recall.
  • Manufacturers cannot request marking information on this card, and the information you provide can only be used to alert of you of a safety hazard with the product.
  • The card must be postage paid and the company must provide a way to register online as well.

For more information on how and why to register your products, please refer to our useful product registration page.


Now that you know the facts about product registration, it’s time to get those products registered to keep your kids safe from potential safety flaws. The sad fact is that a majority of recalled children’s products remain in use because word of their safety recall doesn’t reach parents and caregivers effectively. Follow these 3 simple guidelines register your products quickly:

  • Fill out the registration card that came in the packaging of the product. Supply as much information as possible including mailing address, telephone number, and email so that if any of these change, the manufacturer has other ways to get ahold of you.
  • If you no longer have the product registration card that came with your product or would prefer online access, you can complete registration online. KID has a list online of manufacturers in alphabetical order.
  • If you pass the product on to someone else, pass this information onto the new owner so they can be contacted in case of a recall.

By registering your child’s product, you are requiring the manufacturer to let you know if there is a safety issue with the product. While it is required for durable infant and toddler products, you can use the same sites to register other products by these companies.  Keep up with safety news and product recalls by joining KID’s monthly email alert list and by following us online through Facebook and Twitter. 

Posted on January 06, 2014 at 1:12 PM